Today’s business owners and marketers need to find effective ways to engage with their target audiences. Many of them are increasingly choosing immersive media to achieve this goal. Let’s take a closer look at what this entails. Cover photo by Katia Ross. How does immersive media help businesses and brands? Immersive media is a broad … Read more
There are tons of payment options to play, but in this article we will focus on how to increase social media engagement organically. When we say organically, we mean growth that doesn’t require an extra push from the outside. Organically good content engages people because of its interest, not whether or not users are incentivized … Read more
A winning social media marketing strategy can help you build your brand, increase awareness and increase sales, but it won’t happen overnight. You need to leverage the right platforms, get noticed with great content, and connect with your audience to boost your business. So what are you waiting for? Here’s how to promote your business … Read more
Having taken the high end of the market by storm with the Z 9, Nikon is looking to secure the other end of the spectrum with a camera designed for social media creation. The other day my sister came to me for camera advice. As any photographer will attest, this is not an unknown request. … Read more
If you’ve ever uploaded a photo to your social media feed and found that the image quality isn’t as good as you’d like, you’re not alone. Most sites that allow you to upload images use their own set of settings to resize and compress uploaded images to save file space and bandwidth. This can be … Read more
Importance of a good profile picture With much of the world’s commerce being online, it’s more important than ever to use your online presence to ensure you’re communicating the right messages to your audience. Your profile picture is particularly important in this regard. It’s a way to develop a personal brand and build an online … Read more
In this article, we’ll dive into all things media kits and break down the difference between a media kit and a press kit. And since media kits offer a broad overview of your brand, great visuals are key. We will therefore see how to create a clear and aesthetic media kit. What is a media … Read more