If you’re a regular FilterGrade reader, you already know how email marketing can save your photography business. It allows you to build relationships with clients, promote your work, and communicate your visual art to a wider audience. And among the tips on how to use email marketing effectively, there’s always one that sounds like “Engage … Read more
Successful photographers know that the only way to stay in business is to stay in touch with people. One of the most effective ways to achieve this is to email advertising. Email marketing is a very valuable tool for photographers as they can basically use it to promote their work. This method of communication works … Read more
Why? Imagine this: you send an unsolicited email with a simple first name signature, asking a potential customer to log on. Now picture this: you send the same email, but with a signature that highlights your logo, branding, and contact information, all tied into a carefully crafted signature. Which email is the most professional and … Read more